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Playing Together Makes Families Happier, Closer, and Less-Stressed; New Research Demonstrates the Value of Play in Learning and Building Skills that Are Needed for the Future


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(OPEN):
EVEN THOUGH PLAYING TOGETHER MAKES FAMILIES HAPPIER, CLOSER, AND LESS-STRESSED, ALMOST FOUR-IN-10 ADMIT THAT THEY STRUGGLE TO PRIORITIZE PLAYTIME--DUE TO HECTIC SCHEDULES.  THAT'S ACCORDING TO A JUST-RELEASED SURVEY--FROM "THE LEGO GROUP"--OF NEARLY 13-THOUSAND PARENTS AND CHILDREN, IN THE U-S AND EIGHT OTHER COUNTRIES.  SILVER MCDONALD IS THE HEAD OF "LEGO EDUCATION, NORTH AMERICA"...

(MCDONALD):
"
TEACHERS, PARENTS, AND CHILDREN THEMSELVES ALL APPRECIATE THE IMPORTANCE OF PLAY.  IN FACT, PARENTS RANK 'PLAYFUL LEARNING' AS THE NUMBER-ONE EDUCATIONAL-TECHNIQUE--OVER READING BOOKS OR CLASSROOM-TEACHING.  AND, 83-PERCENT OF CHILDREN SAY [THAT] THEY LEARN BETTER, WHEN IT FEELS LIKE PLAY.  CHILDREN TODAY ARE YEARNING FOR 'PLAYFUL LEARNING'.  AND, EDUCATORS AND PARENTS SHOULD CONTINUE TO FOSTER THESE EXPERIENCES--BOTH IN SCHOOLS, AND AT HOME."

(CLOSE):
TO ENCOURAGE THIS SPIRIT OF PLAY, "LEGO EDUCATION" HAS UNVEILED A NEW, HANDS-ON CLASSROOM-SOLUTION, FOR EARLY-LEARNERS, CALLED "CODING EXPRESS"--WHICH WILL LAUNCH IN THE U-S, IN OCTOBER.  TO LEARN MORE, VISIT "LEGO-EDUCATION"-DOT-COM-SLASH-"HANDS-ON".



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