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Americans Need to Be Better Prepared to Handle the Financial Impact of an Unexpected Life Crisis
State Farm ConsumerFeature
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(60 seconds)
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READER SCRIPT
(DOES NOT FULLY MATCH AUDIO)
IF AN UNEXPECTED, MAJOR LIFE-CRISIS OCCURS, MOST AMERICANS WOULD BE UNPREPARED TO HANDLE THE FINANCIAL-IMPACT. A RECENT STATE FARM-SURVEY FOUND THAT--WHILE MOST ADULTS SAY THAT HAVING A BACK-UP PLAN IS IMPORTANT--FEWER THAN HALF ACTUALLY HAVE ONE. PEOPLE ALWAYS THINK THAT THE UNEXPECTED HAPPENS TO SOMEBODY ELSE. BUT, SETBACKS CAN HIT ANYONE--AND PEOPLE NEED TO BE READY. WITH THE ECONOMIC-DOWNTURN, YOU NEED TO TAKE A CLOSER-LOOK AT YOUR FINANCIAL-SITUATION--AND DEVELOP A "PLAN B", TO HELP WITH THE UNEXPECTED, LIKE JOB-LOSS, ILLNESS, OR THE DEATH OF A LOVED-ONE. WHAT SHOULD PEOPLE DO TO BE PREPARED? START HAVING CONVERSATIONS WITH LOVED-ONES--AND A FINANCIAL-ADVISOR OR INSURANCE-AGENT. NEXT, COMMIT TO A PLAN, IN WRITING. AND FINALLY, GET STARTED BY INVESTING A LITTLE AT A TIME. SOME COMPANIES, LIKE STATE FARM, HAVE AN ONLINE "LIFE-NEEDS CALCULATOR" THAT CAN HELP YOU THROUGH THE PROCESS. FOR MORE TIPS, VISIT "STATE-FARM"-DOT-COM.
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